Centers of Excellence
We're thrilled to announce the return of one of our most popular programs, CENTERS OF EXCELLENCE! Select high performing United Ways will demonstrate how they continue to set best in class standards in the execution of the workplace campaign. Hear from local United Way (LUW) staff as they share real world examples - trials and errors, innovations and setbacks, and hard-won progress based on workplace campaign, leadership and major giving strategies. Whether you’re a like-size market that can apply 1:1 strategies or a smaller market that aspire to these practices, there’s something for everyone. What better way to learn - from your peers, on-site, and within the context where the learning and progress actually happens!
Topics Include:
  • UWCA’s History, Results and Philosophy
  • Top Drivers to a Successful Workplace Campaign
  • Engagement of Fundraising Volunteers: Board, Campaign Cabinet and Tocqueville Cabinet
  • UWCA’s Campaign Process & Main Drivers
  • Relationship Management Strategies
  • CEO calls
  • Company Coordinators
  • Loaned Executives
  • Divisional Leadership & Staff Partnership
  • Account Management
  • Major Giving Trends & Data
  • Tocqueville Engagement Strategy
  • Legacy Gifts & Endowments
  • Breakout Sessions: Account Management, Loaned Executives, Tocqueville & Legacy
  • Gifts, Leadership & Culture - Fireside Chat with CEO, Drew Langloh (C-Suite level by invite only)
Who should attend?
Seasoned United Way fundraising professionals with a desire and commitment to take their campaign to the next level and apply these proven best practices.
Course Information
Course Location: 
United Way of Central Alabama 
3600 8th Avenue South
Birmingham, AL 35222
Course Times: 
Day 1 (April 4): 9:30 a.m.  -  5:00 p.m. 
Day 2 (April 5): 8:30 a.m.  -  5:00 p.m. 
Registration Cost
Standard participant registration cost for this course is $495.00.
Dates and Locations
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