2016 Fundraising for Impact Summit


Join us in beautiful Tampa, Florida, February 9-11, 2016 for the annual United Way Fundraising for Impact Summit! Attendees will receive fundraising best practices – focused on accelerating revenue growth for our community work, through donor-centered and corporate-centered fundraising practices. United Ways will share best practices, and outside speakers will share insights and key fundraising research – all while emphasizing United Way’s Enterprise-Wide Strategy. Network with colleagues from across the network and get some time in the sun, while learning how to maximize your United Way's fundraising opportunities.


  • Reinforce your United Way’s positioning as a community impact organization, with fundraising as a core component for the implementation of the United Way business model.
  • Deepen understanding and best practices about product/initiative development, and the role of multiple disciplines within each United Way, to create and offer donors the opportunities to invest in specific community work.
  • Share innovative work and plans to position United Way for growth in the rapidly-changing marketplace.
  • Foster networking to generate new ideas to support each other and our work throughout the network.
  • Share best practices among United Way fundraisers in specific disciplines: major and planned giving, campaign and resource development management.
  • Promote trust to facilitate network partnerships and engagement.
  • Share information and insights into donor needs and interests, and how to strengthen United Way as a donor-centric organization.

Please join us for sessions around corporate partnerships, major and planned giving best practices, new relationship management protocols and much more. Learn from top thought leaders in the field in a wide variety of educational sessions and network with your peers in sunny Tampa, Florida.


Click here to view the Program Guide.

Click here to view the Learning Sessions.

Monday, February 8

5:30 - 6:30 p.m.: Welcome Reception

Tuesday, February 9
8:00 - 10:00 a.m.: Opening General Session & Breakfast
10:00 - 10:30 a.m.: Networking Break
10:30 - 11:45 a.m.: Learning Sessions
12:00 - 2:00 p.m.: General Session & Lunch
2:30 - 3:45 p.m.: Learning Sessions
3:45 - 4:00 p.m.: Break
4:00 - 5:15 p.m.: Learning Sessions
6:00 - 8:00 p.m.: Host City Event

Wednesday, February 10
8:00 - 10:00 a.m.: General Session & Breakfast
10:00 - 10:30 a.m.: Networking Break
10:30 - 11:45 a.m.: Learning Sessions
12:00 - 2:00 p.m.: Networking Lunch
2:30 - 3:45 p.m.: Learning Sessions
3:45 - 4:00 p.m.: Networking Break
4:00 - 5:15 p.m.: Learning Sessions
6:00 - 7:00 p.m.: Networking Happy Hours

Thursday, February 11
8:30 - 9:00 a.m.: Breakfast
9:00 - 10:15 a.m.: Learning Sessions
10:15 - 10:30 a.m.: Networking Break
10:30 - 11:45 a.m.: Closing General Session


The early bird registration is $895 and ends Tuesday, January 26. After January 26, the registration fee is $995.

Yes, I am a United Way staff member. Click here to register.

No, I am not a United Way staff member. Click here to register.


The summit will be hosted at the Tampa Marriott Waterside Hotel & Marina. To receive the special United Way discount hotel rate, please click here.

700 S. Florida Ave.
Tampa, FL 33602


During your stay in Tampa, we've organized events throughout the day and each evening to meet new United Way fundraisers, and to catch up with familiar faces. Specific networking opportunities include:

Welcome Reception: The Marriott is pleased to offer all summit guests a reception on Monday, February 8 from 5:30-6:30 p.m. The event will include complimentary drinks and passed hors d'oeuvres.

Host City Event: United Way Suncoast will be hosting the event at The Florida Aquarium on Tuesday, February 9 from 6:00 - 8:00 p.m. Tickets may be purchased through the Fundraising for Impact Summit registration page. Click here to view directions to The Florida Aquarium.

Networking Happy Hours: Get to better know the fundraisers in your specific field on Wednesday, February 10 from 6:00 - 7:00 p.m. at the networking happy hours. Happy hours will be located in and around the Marriott hotel property. Please stay tuned for a list of happy hour locations.

Networking Nook: Charge your electronics over a cup of coffee in the Networking Nook, located in the Marriott hotel. The Networking Nook will be open Tuesday through Thursday, during breakout and general session times.


Anat Baron never stands still, moving at warp speed while staying ahead of trends (and often shaping them). A natural-born risk taker with a sharp analytical mind, collaborative leadership style, captivating storytelling ability and wicked sense of humor, she’s navigated easily between executive and entrepreneur in wide-ranging industries. Baron is a renowned expert in building winning teams, developing groundbreaking products and services, enhancing customer loyalty, improving brand experiences and driving profitability for companies of all sizes. Click here to view Anat Baron's full biography.

Paul DeBassio, Executive VP, Investor Relations for United Way Worldwide, is responsible for leading the strategy and execution for global customer relationship management of individuals and multinational corporations, as well as building the capacity of local United Ways, so they can better serve their communities. Prior to this appointment, DeBassio served as Vice President, Network Engagement & Performance, overseeing United Way Worldwide’s relationships with local United Ways in the United States.

The Futures Company, concentrated on understanding how millennials are influencing consumer trends,will challenge traditional thinking and inspire us to reevaluate how we connect with our donors. Click here to learn more.

Brian Gallagher, became President and Chief Executive Officer of United Way of America in 2002 and then of United Way Worldwide in 2009. In 2002, he immediately took on the challenge of leading the transformation of the organization to focus on community impact. A career veteran of the United Way system, Gallagher believes that the true measure of success for United Way and other philanthropic organizations is bottom-line results: the lives that are changed and the communities that are shaped. This represents a dynamic shift from the United Way recognized for decades as the nation’s premier fund raiser and distributor. Gallagher has raised the bar on the accountability, governance and transparency standards adopted as a requirement of membership for all United Ways. Today, United Way has 1,800 local affiliates in 41 countries and territories raising $5.2 billion annually, with 9.6 million donors and 2.2 million volunteers. Follow Brian on Twitter.

Sandler Training will discuss the Sandler Sales Methodology and best practices to sell and engage individual and corporate donors. Click here to learn more.

Stacey Stewart, U.S. President of United Way Worldwide, drives the strategic direction for United Way in the U.S., working with leaders throughout the United Way network to drive community impact in the areas of education, income and health. Stewart also works to protect and enhance the organization’s brand and reputation. Prior to this appointment, Stewart was Executive Vice President, Community Impact Leadership and Learning at United Way Worldwide. Before joining United Way, Stewart was with Fannie Mae where she was Chief Diversity Officer and Senior Vice President for the Office of Community and Charitable Giving. Prior to that appointment, Stewart was President and Chief Executive Officer for the Fannie Mae Foundation. Follow Stacey on Twitter.


The closest airport to the Tampa Waterside Marriott Hotel is Tampa International Airport - a 20 minute drive.


Get the most out of your summit experience by downloading United Way's conference app. Our new app offers even more interactive opportunities at the summit and allows attendees to compete to earn their spot on the Leaderboard.

Search "United Way Event Center" in your phone's app store to get started!


Come early, stay late. The time to start planning your trip to Tampa is now! Tampa Visitor's Guide: Click here to review.
Downtown Restaurant Guide: Click here to review.


Sponsorship at the United Way Fundraising for Impact Summit allows access to over 1,800 United Ways who are providing measurable impact in the communities they serve. Click here to view sponsorship opportunities.


Flex credits are available to use for the United Way Fundraising for Impact Summit for the following items:

  • Registration fees (volunteers qualify if a United Way staff person is attending the same learning opportunity or conference)
  • Some travel costs such as airfare, rental car, or mileage (only one form of travel reimbursement, rental car, mileage, or airfare is allowed with a maximum of $500 per trip)
  • Daily per diem – a combination of the hotel room rate, plus taxes and any meal not included during a learning opportunity
  • Please click here to access your United Way flexible credit balance. If you choose to use Flex Credits to pay for this event, when you get to the payment screen while registering, choose “Flex Credits” from the drop-down payment box. You will need to enter your organization number in the box provided if you choose the flex credit payment option.


Contribute to the discussion and receive up-to-date event materials by visiting United Way Online.


Certified Fund Raising Executive (CFRE) Continuing Education Credit

United Way Fundraisers who have or are applying for CFRE accreditation can apply educational credits earned during this Fundraising Summit towards their CFRE educational requirements. The following CFRE guidelines apply:

  • CFRE Educational CFRE Continuing Education points are based on contact hours, where 1 hour equals 1 point. Partial hours are counted in increments of .25 points per 15 minutes (1 hour 45 minutes equals 1.75 points).
  • CFRE International generally does not accept programs less than 45 minutes and all courses 45 minutes to an hour count as one point.

For more information about CFRE accreditation, please visit the CFRE website: www.CFRE.org


Presenting Sponsor

Bronze Sponsor



Should you have any questions related to the summit, please contact Kelly Waldron, Director, Capacity and Performance at kelly.waldron@uww.unitedway.org.