2015 Fundraising for Impact Summit



Back by popular demand, the United Way Fundraising for Impact Summit will take place in New Orleans, Louisiana February 3-5, 2015. Our annual Fundraising Summit is an opportunity for mid-senior level United Way fundraisers, particularly those in medium-sized and larger United Ways, to learn more about our enterprise-wide strategy and five Bold Plays and how they can drive revenue growth and strengthen donor and corporate relationships.

The goals of the Fundraising for Impact Summit are to:

  • Illustrate how the Bold Plays are driving revenue, and to deepen donor and corporate relationships at local United Ways.
  • Reinforce the goals, strategies and tactics of the enterprise-wide strategy, each of the Bold Plays and how, together, they support and build on each other to increase revenue.
  • Deepen understanding and best practices about product/initiative development, and the role of multiple disciplines within each United Way to create and offer donors the opportunities to invest in specific community work.
  • Reinforce your United Way’s positioning as a community impact organization, with fundraising as a core component for the implementation of the United Way business model.
  • Share innovative work and plans to position United Way for growth in the rapidly-changing marketplace.
  • Foster networking to share best practices, creating new ideas and supporting each other and our work throughout the network.
  • Share best practices among United Way fundraisers in specific disciplines: major and planned giving, campaign and resource development management.
  • Promote trust to facilitate network partnerships and engagement.
  • Share information and insights into donor needs and interests, and how to strengthen United Way as a donor-centric organization.

Learn from top thought leaders in the field in a wide variety of educational sessions and network with your peers in the lively city of New Orleans.


The Summit registration fee is $995 per attendee.


Click here to check your flexible credit balance.

Those who bring their signed Consent and Permission form to the Summit registration desk when they check-in will receive an extra drink ticket during Tuesday’s reception. Please click here to download the Consent and Permission form.


Please click here to view our Program at a Glance. Please note, the schedule is subject to change.

Please click here to view Breakout Sessions by Topic.


Please click here to view the United Way Fundraising for Impact Summit Program Guide.


Brian Gallagher, President & CEO of United Way Worldwide, became President and Chief Executive Officer of United Way of America in 2002 and then of United Way Worldwide in 2009. In 2002, he immediately took on the challenge of leading the transformation of the organization to focus on community impact. A career veteran of the United Way system, Gallagher believes that the true measure of success for United Way and other philanthropic organizations is bottom-line results: the lives that are changed and the communities that are shaped. This represents a dynamic shift from the United Way recognized for decades as the nation’s premier fund raiser and distributor. Gallagher has raised the bar on the accountability, governance and transparency standards adopted as a requirement of membership for all United Ways. Today United Way has nearly 1,800 local affiliates in 41 countries and territories raising $5.273 billion annually, with 10 million donors and 2.92 million volunteers.

Ben Rattray is the founder and CEO of Change.org, the world's largest platform for social change. He was named one of Time's 100 most influential people in the world and Fortune's 40 Under 40 rising young business leaders, and a frequent public speaker about the intersection of technology, innovation, and social change. He has received the Commonwealth Club's 21st Century Visionary Award and keynoted South by Southwest, and been profiled in dozens of news outlets including the New York Times, NPR, Washington Post, CNN, NBC, and the Daily Show with Jon Stewart. Rattray is a graduate of Stanford University and the London School of Economics.

Sherrie Brach, Executive Vice President, Investor Relations, United Way Worldwide, is responsible for the overall administration and advancement of United Way’s fundraising goals and objectives which includes designing and implementing activities to build the capacity local United Ways to ensure they succeed with the strategy. Brach also leads the strategy and execution for global account management for multinational corporations, alignment of United Way Worldwide’s strategy with Corporate Social Responsibility efforts, coordinates fund raising and customer relationship management on behalf of the entire system and identifies new ways to develop these relationships. Brach is also responsible for maintaining and growing the relationships with the system’s 120 Global Corporate Leadership accounts with attention to developing new partnerships and leading the fundraising efforts for both United Way of America and United Way Worldwide.

Penelope Burk has over forty years of experience in nonprofit management, fundraising and research. A native of Montreal, Canada, Burk began her professional career in market research, public relations and fundraising, becoming known as a "turn-around specialist" who advocates innovative solutions to improve revenue and institutional performance. Burk and her company, Cygnus Applied Research, Inc., are known for their leading-edge research with donors and their skill in helping clients adapt their fundraising operations to reflect donors' changing needs and preferences. Burk authors the industry-acclaimed Cygnus Donor Survey that investigates how donors are changing the ways in which they give and how fundraisers can raise more money in a rapidly changing marketplace.

Stacey Stewart, U.S. President of United Way Worldwide, drives the strategic direction for United Way in the U.S., working with leaders throughout the United Way network to drive community impact in the areas of education, income and health. Stewart also works to protect and enhance the organization’s brand and reputation. Prior to this appointment, Stewart was Executive Vice President, Community Impact Leadership and Learning at United Way Worldwide. Before joining United Way, Stewart was with Fannie Mae where she was Chief Diversity Officer and Senior Vice President for the Office of Community and Charitable Giving. Prior to that appointment, Stewart was President and Chief Executive Officer for the Fannie Mae Foundation.

Wes Moore, author of, The Other Wes Moore. Moore is a youth advocate, Army combat veteran, social entrepreneur, and host of Beyond Belief on the Oprah Winfrey Network. His first book The Other Wes Moore became an instant New York Times and Wall Street Journal bestseller. Wes is committed to helping the parents, teachers, mentors and advocates who serve our nation's youth. A portion of all book proceeds for The Other Wes Moore are being donated to City Year and the US Dream Academy. Moore will have a book signing for his second book, released January 2015, The Work: My Search for a Life That Matters, during the Fundraising for Impact Summit.


The summit will be hosted at the Astor Crowne Plaza, located in the heart of the French Quarter. Please click here to book your room and to receive our special United Way discount rate.


Louis Armstrong New Orleans International Airport is the closest airport, located approximately 16 miles away from the French Quarter. Ground transportation options from the airport can be found here.


Receive the latest conference updates, network with attendees and view all program materials in the palm of your hand with our United Way Conference Connection app.

Download the United Way Fundraising for Impact Summit app onto your phone here.

View the website version of the United Way Fundraising for Impact Summit app here.


Contribute to the United Way Fundraising for Impact Summit discussion and receive up-to-date event materials by visiting United Way Online.


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